BLACKPINK’s Jisoo is formally the brand new face of Cartier!
On Could 24, Cartier introduced that Jisoo had been chosen as the latest international ambassador for the French luxurious jewellery and watch model.
Arnaud Carrez, the Senior Vice President and Chief Advertising and marketing Officer of Cartier, remarked, “After we wished to embody the magnetic aura of the panther, our consideration was instinctively drawn to Jisoo. Together with her confident type, she is the voice of a brand new era of creatives who dare to indicate their totally different skills. She is an artist who takes on her function with nice inventive freedom, by no means limiting herself.”
In the meantime, Jisoo commented, “I’m delighted to be a part of Cartier’s grand journey. It’s a very significant honor for me to turn out to be a member of the Panthère group, during which every particular person has their very own distinctive and distinctive colour. I’m trying ahead to with the ability to share Panthère’s magnificence with many individuals.”
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